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How twitter got me hired

How twitter got me hired

Twitter is not just for talking about your dog or your lunch. Tens of thousands of businesses are using twitter, quite a few of which are using it to help in their search for new employees – and that means there is some great opportunities to find your perfect job through social media. Traci Koller did just that!

Traci Koller (@heykolls) found her dream job working with the National Breast Cancer Foundation (@NBCF) in Frisco, TX simply through social media connections. Here is a bit of her story:

  1. Which social media tools were you using when you got noticed? Twitter, Facebook and LinkedIn, but was focusing my networking on Twitter and Tweetups with other marketing professionals. I had moved back to Dallas after spending four years in Manhattan and was searching for a position while I temped. My background is primarily PR-centric (I’ve worked on accounts at Edelman and Fleishman-Hillard NYC).
  2. How did you get connected with the company? I’d tweeted with Cameron Gawley (@cgawley) a few times through Twitter because of Social Media Club of Dallas, and quite a few of my social media contacts are friends with him. We met at a Tweetup and within a few minutes, we were discussing my resume and he mentioned the position with NBCF. I was laid off from my position as an executive assistant (which was clearly a blessing in disguise; I didn’t like my job, I missed being in marketing/PR) that same week.]
  3. How long did it take from the first conversation to your hire date? Two weeks or so. I was laid off on a Friday, had two interviews with NBCF the following week, then the team all went to SXSW for a week. When they were on their way back, my now boss (@brandlessons) called and said I had the job, and I started the following Monday.
  4. What are you doing for the company? Community Coordinator; I handle the social media, online community, website issues that may arise, as well as working with the team on our digital strategy.
  5. Anything else about your story you would like to share? Social media is a GREAT way to network if you really work at it! It’s a conversation, not a tunnel, and you can’t expect people to do your work for you. I’ve met so many contacts, made a ton of friends, started talking to my boyfriend (in a roundabout way; he’s the frat brother of a friend of mine whom I met through social media) and found a job. I’m obviously a fan!

Do you have a great story to share about how social media changed your life in business?

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  1. It’s also worth noting that many people have been fired over social media issues.

    It is a great way to get your name known and expand your public image, but a little caution is need to give off the right image!

  2. Persistent communication and networking is the key, whether vis Twitter or the old-fashioned telephone. There are more tools available for the proactive job seeker than ever before. Why not use them?

  3. I got a job through Twitter as well! I work at an ad agency and on a Friday in April we were told we lost our biggest client. Four days later I was contacted by my Twitter friend who tweets for a hospital in town about a social media position opportunity. It’s a much longer story that goes back to February, but I start June 1st & couldn’t be happier. All because of my tweets (personal & for the ad agency). Amazing!

  4. Congrats Traci ~ Love to hear about good things happening to good people. In this economy, your story helps spread the hope & Twitter is a wonderful vehicle. Tweeting now :)

  5. Traci sounds like a go-getter. Good for her. I guess the saying is true: Where there is a will, there is a way!

  6. It is nice to see positive things hapen

  7. Very valuable advice to someone that is trying to find a job. (Me!) I love the quote “It’s a conversation, not a tunnel….”

  8. I believe we will see more stories like this as social media continues to grow.

  9. Some good creative thinking, in this summer of recovery, where 2.58M jobs have been lost since Obama signed the Stimulus Bill, jobs will not be any easier to get, so you may just have to think outside the box.

  10. I guess this twitter stuff really works. I hear so many people say negative things about it so it’s good to see it working for employment as well.

  11. I joke about using Twitter to primarily talk about bacon and Snuggies (which… I do.), but if used properly, it can be such a valuable networking tool. I love going to tweetups and events like SMC Dallas as well; they’re a fun way to put Twitter names with faces!

    I mentioned this in a tweet, but I definitely couldn’t have done this without contacts like @levelten_colin, @agardina, @fishdogs, @cubanalaf, @eddiemart, @ohitsmattsmith, @aemccarthy, @mikedmerrill, @adam_trackdaddy, and so many others. Thanks so much for the retweets, everyone!

  12. Great job Traci! I’ve met several designers and developers that I’ve used on projects for my agency through twitter. Not only was I able to connect with them but more importantly I was able to read their tweets and get a sense of their personality.

  13. How did I not see this until a week later?!

  14. Twitter brings out the best and the worst in people. Which side do you want to promote?

  15. Love this thought, “It’s a conversation, not a tunnel, and you can’t expect people to do your work for you.” FOR SURE. You can’t just pump out a bunch of links – even really great links – and expect to connect with people at a deep enough level to get a job. Great post!

  16. Way to go Traci! I have to concur, social networking is perfect for job seekers. I found a position through LinkedIn and see it as a huge resource to be paired with Twitter.


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